THE ARTIST MASCOT
Anouk van Klaveren graduated from Sandberg Institute! Her project The Artist Mascot, 9-12 June 2022 the work is on show at the former court of Amsterdam Zuid.
The Artist Mascot is a performative piece in which Anouk van Klaveren (the interchangeable mortal) aims to transform herself into Anouk van Klaveren (the mythical artist). By imagining her artist image as a collectively crafted object, she reflects on the mysterious aura that surrounds artisthood. Under what conditions is manual labor elevated to a mystical act that we call art?
Her appearance is the result of a collective embroidery session that has now been going on for a year, in which dedicated art professionals as well as friends, family and exhibition visitors help to glitter her skin. Hovering between reliquary, a death mask and a shoppingmallesque mascot figure, the work draws parallels between capitalist dynamics and religious behaviour, exploring mankind’s susceptibility to cult and magical thinking.
With this project, Anouk obtained her MA degree at the Sandberg Institute, at the interdisciplinary F for Fact program.
Performance in collaboration with Puck Kroon.
9 - 12 June 2022
11:00 - 21:00 h
Parnassusweg 220
1076 AV, Amsterdam (NL)











Embroidery by: Puck Kroon, Olya Korsun, Elki Boerdam, Pia Jaques de Dixmude, Eloïse Alliguié, Juliana Zepka, Mariana Fernandez Mora, Bernice Nauta, Jonathan Hielkema, Dewi Bekker, Gino Anthonisse, Christa van der Meer, Rianne Zijderveld, Jeannette Slütter, Cecilia Palmer, Leonie Dronkert, Paul de Jong, Marty van den Broek, Gé Bekker, Sjoerd ter Borg, Barbara Visser, Bart Haensel, Moosje Goosen, Arnoud Holleman, Ricarda Franzen, Matthew Wilson, Liselotte van Bemmel, Lucienne Post, Loekie Mulder, Nelleke van Klaveren, Ilse Dronkert, Peter Schaap, Simone Eleveld, Bill Wei, Patricia de Vries, Ineke Bakker, Eilit Marom, Katalin de Mooij, Wouter Backx, Ilse Moelands, Nicky Willems, Rico Pet, Nelleke Groot, Sander Breure, Witte van Hulzen, Vistors of Z33 and Nest.
Join one of the open embroidery sessions:
24 March 2022, 14:00 - 20:00
Nest
De Constant Rebecqueplein 20-B,
2518 RA, The Hague (NL)
28 March - 1 June 2022,
Fred. Roeskestraat 96,
1076 ED Amsterdam (NL)
2 October 2022 - 26 February 2023,
Z33
Bonnefantenstraat 1,
3500, Hasselt (BE)



